Friday, February 20, 2009

Is it a dream?

The definition of success in today's business world has changed. Where it once was profitability, now it's statistics. It brings me back to the "jock days" of old, following the "rankings". I fall asleep each night and wake up each morning excitedly firing up the computer to see the "back end" stats. It really cracks me up. My wife, on the other hand, thinks I've completely lost my mind and is having an online affair with someone. However, she IS pregnant...we can't trust her.

I think I'm looking for small victories to help keep a positive outlook on the situation. Let me explain. First, I've sold more shirts this month to the United Kingdom than the United States. It's a close race however...8-5. Makes it a little tough to feed the family with those numbers. But, I did make five dollars in adsense!!! You know the real funny thing...THAT is exciting. Making money for your family while you sleeep. Did I tell you the wife thinks I'm crazy.

Anyways, to ensure I don't have to move the family to one of my packaging boxes under the "high five" expressway, I have several jobs. To be exact...four. If I count the blog...five. Sleep is overrated and coffee is king. However, lately I've been falling asleep on the couch after dinner. My wife calls me the roommate...she loves me though. I tell her there isn't much room on the bed...she IS pregnant. That doesn't go over real well, but we'll save that blog post for another time. My jobs are the following:
  • Only employee of Field Dress
  • Personal Trainer
  • Landscape Lighting Design (locally)
  • Landscape Lighting Design (National/International)
  • Blogger

You know about Field Dress, but you didn't know I'm a "muscle head". At least used to be. I graduated from a Big Ten University in exercise physiology, tried to compete in the 1996 Olympics, and personal training paid the bills. I still have a couple doctors and physical therapists that have clients give me a call when safety and fitness are important. I am the only trainer in the gym that shows up in jeans and boots...yup, they know me.

Landscape lighting designer...yes, I am in touch with my feminine side. I used to work for the only international landscape lighting company as their national designer. Traveled the country doing design for the "rich and shameless". Really did enjoy the job, but couldn't keep traveling every week. At the end, I had traveled Mon.-Thurs., 18 out of the last 21 weeks...too much. I wanted to be a husband and father.

Now, I do local design work for one firm and international design work for another. They don't know about each other and think they're the only one in my life. If my wife only reads this line...I'm in BIG trouble. Risky, but I have to pay the bills.

And...The Wild Side. I really don't want to work this hard, but I promised myself I would keep the blog and Field Dress going until I have reached my "statistic" goals. The way I figured it, the last national census stated roughly 50 million people purchased a hunting and/or fishing license, with some cross-over, we'll call it 30 million. I think 10% of those people would like to buy a Field Dress shirt. So according to my goals, I have 29,990,538 unique visitors left to reach. I used to dream big...the olympics and I dream of thousands of page views and unique visitors per day. Did I tell you the wife thinks I'm crazy?


Deer Passion said...

I honestly don't know how you do it all, but your work ethic and stamina is inspiring (or crazy).. :)

Rod McBellanic said...

Thanks Elizabeth, but I didn't say if I was doing any of it well.
Whenever I answer my cell phone, I have to make sure my mind is clear to be able to recall who and for what might be on the other end.
Makes life interesting.

Rod "Chad"
Field Dress
The Wild Side Blog

Albert A Rasch said...

You just keep plugging away! I'm doing the same down here, trying to keep my nose, never mind my head above water. On the adsense I try to check out everyone's sponsors at least once a day to see what the sponsors are offering. It helps to keep my product knowledge up, and many times I see things that I put on my list to look into, or purchase later. I think everyone who blogs should do the same. It really is a big help.

Albert A Rasch
The Rasch Outdoor Chronicles
Proud Member of Outdoor Bloggers Summit
Southeast Regional OBS Coordinator

Rod McBellanic said...

Thanks for the "tip" and support Albert. Will keep plugging away at it. Have to stay positive and keep working...better than the alternative.

Field Dress
The Wild Side Blog